BOSM Chapter 14 - Sponsorship & Endorsements: August 2005<br>

BOSM Chapter 14 - Sponsorship & Endorsements

by Des Thwaites & Simon Chadwick. Supporting The Business of Sport Management [BOSM], edited by John Beech & Simon Chadwick, © 2004 Pearson Education. Content of this site is the responsibility of the editors NOT Pearson Education or the authors. This blog is regularly updated so please revisit often for the latest developments in Sport Management. In a small number of cases links lead to websites that require registration. We only post stories from sites that make no charge for registration.

Chelsea sign deal with Tourism Malaysia.

Herbalife becomes Italian volleyball sponsor.

Collina to retire as referee in 'conflict of interests' row over proposed Opel sponsorship.

Snooker will miss tobacco sponsorship. [video clip]

The politics of tobacco sponsorship rumble on in F1.

Coca-Cola extends its sponsorship of the Olympic Games.

Zimbabwean football authorities lament loss of sponsors in bid for 2010 African Cup of Nations.

Gatorade signs deal to sponsor volleyball tour.

Teams and events in F1 search for ways to circumvent tobacco sponsorship ban.

Econet Wireless terminate sponsorship of Zimbabwean Premier League.

This is the end – tobacco sponsorship is no more.

BAR GP team scraps tobacco sponsorship.

Continuing uncertainty as the end comes for F1 tobacco sponsorship.

F1 Grand Prix teams unsure of their positions ahead of tobacco sponsorship ban.

Jefferson Pilot continues sponsorship of Chrysler Classic golf tournament.

Bayer terminates golf sponsorship.

Commentator stresses the success of sport sponsorship is not just about winning.

BOSM Chapter 14 - Sponsorship & Endorsements

August 2005

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